InboxArmy vs Sorted Agency for Agencies
Short answer: InboxArmy is best for agencies with clients spread across many different email platforms. Sorted Agency is best for agencies that want month-to-month terms and white-label help beyond email. Sorted Agency publishes its prices; InboxArmy does not, so you need a call to compare.
We run Huge Win Media, a third option on this page, so we are biased. Facts about InboxArmy and Sorted Agency come only from their own websites and their Clutch profiles.
At a glance
| Compared on | InboxArmy | Sorted Agency |
|---|---|---|
| What they do | Full-service email marketing agency that also works white-label for agencies across 40+ email platforms. | White-label D2C services for agencies: Klaviyo, Meta ads, and Shopify, delivered under your brand. |
| Founded | 2016, led by CEO and founder Scott Cohen | Not stated |
| Based in | Not stated on pages we could verify | Not stated |
| Team | 120+ specialists certified across 40+ ESPs | Not stated |
| Klaviyo partner tier | Not stated | Not stated |
| Platforms | Email on 40+ ESPs including Klaviyo, HubSpot, Salesforce, Braze, and Iterable | Klaviyo email, plus Meta ads and Shopify work |
| Pricing | Not published | Email pod $6,500/mo for up to four brands; dedicated people from $2,800/mo; projects from $1,999. $1,500 pilot credited if continuing |
| Terms | Not published | Month to month, 30-day exit, $0 setup |
| Guarantee | Not stated | Not stated |
| Track record | 5,000+ brands across 25+ industries since 2016 | 100+ D2C brands. 12+ agency partners in the US and UK |
| Notable clients | Not verified | Not listed by name. Claims 40M+ emails sent in BFCM 2025 |
| Clutch | 4.9/5 from 71 reviews, min project $1,000+ | No Clutch profile found |
How they work
InboxArmy is a full-service email agency founded in 2016 that also works white-label for agencies. It says it has 120+ specialists certified across 40+ email platforms and has worked with 5,000+ brands. Prices are not published.
Sorted Agency white-labels Klaviyo, Meta ads, and Shopify work for agencies. Its agency page, checked October 27, 2026, lists an email pod at $6,500/mo for up to four brands, dedicated people from $2,800/mo, projects from $1,999 and a $1,500 pilot credited if continuing. It states a 30-day exit and NDA-first terms.
Pricing
InboxArmy: Not published. Sorted Agency: Email pod $6,500/mo for up to four brands; dedicated people from $2,800/mo; projects from $1,999. $1,500 pilot credited if continuing.
Sorted Agency publishes its prices; InboxArmy does not, so you need a call to compare. Prices change, so confirm on a call before you decide.
Klaviyo partner tier and platforms
InboxArmy does not state its Klaviyo partner tier. Sorted Agency does not state its Klaviyo partner tier.
InboxArmy covers email on 40+ ESPs including Klaviyo, HubSpot, Salesforce, Braze, and Iterable. Sorted Agency covers Klaviyo email, plus Meta ads and Shopify work.
What reviewers say
InboxArmy has 4.9/5 from 71 reviews, min project $1,000+ on Clutch. Points reviewers raise most often:
- "better upfront communication about potential costs"
- "more proactive strategic input and insights"
- "getting their copywriting team up to speed with our brand voice"
Sorted Agency: no Clutch profile found.
Read the full reviews: InboxArmy on Clutch
Who should choose which
Choose InboxArmy if
- Your clients use different platforms: Klaviyo for some, HubSpot, Salesforce, or Braze for others.
- You want one large partner with 120+ specialists behind your work.
- You also sell B2B email and need that covered by the same partner.
Choose Sorted Agency if
- You want month-to-month terms with a 30-day exit and no setup fee.
- You also want Meta ads or Shopify work white-labeled by the same partner.
- You want a dedicated specialist in your tools, with the published email-designer seat starting at $2,800/mo.
A third option: Huge Win Media
Huge Win Media works as your agency's email division. A mutual NDA is signed before any client name is shared. The audit runs in 5 business days and you present the findings. Flows go live in weeks 2 to 4 and campaigns start in week 3, all in your templates and voice. Weekly standup in your Slack, monthly report in your template. You invoice the client, we invoice you.
Huge Win Media is best for ecommerce agencies needing full delivery, overflow or a scoped Klaviyo assignment. Pricing: Published rate minus 20%: campaigns $80 to $160 per email; flow builds from $2,800, quoted after the audit. Volume and upfront-payment discounts available. It works only in Klaviyo, is not a Master Elite partner, and has no Clutch profile yet.
| Compared on | InboxArmy | Sorted Agency | Huge Win Media |
|---|---|---|---|
| Best for | Agencies with clients spread across many different email platforms | Agencies that want month-to-month terms and white-label help beyond email | Ecommerce agencies needing full delivery, overflow or a scoped Klaviyo assignment |
| Pricing | Not published | Email pod $6,500/mo for up to four brands; dedicated people from $2,800/mo; projects from $1,999. $1,500 pilot credited if continuing | Published rate minus 20%: campaigns $80 to $160 per email; flow builds from $2,800, quoted after the audit. Volume and upfront-payment discounts available |
| Terms | Not published | Month to month, 30-day exit, $0 setup | Trial on one client, then month to month. No minimum term |
| Klaviyo tier | Not stated | Not stated | Klaviyo Partner (not Master Elite) |
| Clutch | 4.9/5 from 71 reviews, min project $1,000+ | No Clutch profile found | No Clutch profile yet |
More comparisons
- Huge Win Media vs InboxArmy
- Huge Win Media vs Sorted Agency
- InboxArmy alternatives
- Sorted Agency alternatives
Questions
Is InboxArmy better than Sorted Agency?
Neither is better for everyone. InboxArmy is best for agencies with clients spread across many different email platforms. Sorted Agency is best for agencies that want month-to-month terms and white-label help beyond email.
Which is cheaper, InboxArmy or Sorted Agency?
Sorted Agency publishes its prices; InboxArmy does not, so you need a call to compare. InboxArmy: Not published. Sorted Agency: Email pod $6,500/mo for up to four brands; dedicated people from $2,800/mo; projects from $1,999. $1,500 pilot credited if continuing. Checked October 2026.
Is there an alternative to InboxArmy and Sorted Agency?
Yes. Huge Win Media is best for ecommerce agencies needing full delivery, overflow or a scoped Klaviyo assignment, with wholesale campaigns at $80 to $160 per email and flow builds from $2,800. It works only in Klaviyo and is not a Master Elite partner.
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White-label for agencies
Facts about other agencies come only from their own websites, checked October 2026. Where an agency does not publish a price or number, we say so instead of guessing. Spot something out of date? Email emma@hugewinmedia.com and we will fix it.
Sources: InboxArmy white-label for agencies · InboxArmy about us · Sorted Agency for agencies · Huge Win Media white-label program · Case studies