13 case studies · numbers from Klaviyo

13 brands. The email revenue behind each one.

Every brand below handed us a Klaviyo account that was underperforming and asked for one thing: make email a real revenue line.

$30M furniture & clothing brand
01 $3.4M $30M furniture & clothing brand Email revenue, Q4 2022, from 8 flows
Premium car accessories brand
02 +265% Premium car accessories brand Email-attributed revenue vs. the previous period
Handmade crocheted gifts brand
03 $52.8K Handmade crocheted gifts brand Monthly email revenue, Oct 2024 (from $128 in Jun 2024)
UK perfume brand
04 £12.2K UK perfume brand Monthly email revenue, Oct 2024 (from £2.3K in Jul 2024)
Personalized POD gift brand
05 $560K+ Personalized POD gift brand Email revenue in 30 days (+380% email-attributed revenue)
Czech print-on-demand gifts brand
06 CZK 675K+ Czech print-on-demand gifts brand Monthly email revenue, Jun 2024 (from CZK 0 in Apr 2024)
International Driving Permit travel brand
07 $12K+ International Driving Permit travel brand Email revenue from 3 campaigns
Canadian supplement brand
08 27.4% Canadian supplement brand Share of revenue attributed to email, May 2024
$20M/year personalized gifts brand
09 $1.1M $20M/year personalized gifts brand Email campaign revenue, BFCM and Christmas (2 months)
Caribbean FMCG marketplace
10 +230% Caribbean FMCG marketplace Email flow revenue (+92% conversion rate)
Premium Japanese & Scotch whisky retailer
11 57% Premium Japanese & Scotch whisky retailer Email-attributed revenue, £102K+ in 3 months
Pretty Neat Creative (craft supplies)
12 $201K Pretty Neat Creative (craft supplies) Klaviyo-attributed revenue on 11/11/2020, 55% of the day's sales
Streetwear & sneakers fashion brand
13 $489.4K Streetwear & sneakers fashion brand Email revenue in 3 months (39% attributed)

Want a teardown like these on your own Klaviyo account? Book a free 30-minute audit call. We'll walk through your flows and show you the revenue we'd unlock.

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