$12K+ (overview claim)
Email revenue
$12K+ reported email campaign revenue for an IDP travel brand
The original overview reports $12K+ from three campaigns. A separate campaign screenshot shows four HWM rows, so the public materials do not reconcile the campaign count.
The original overview reports $12K+ from three campaigns. A separate campaign screenshot shows four HWM rows, so the public materials do not reconcile the campaign count.
Work documented in the original sources
The source describes recent-engagement segments, interest-based content, expert blog material and regular communication. It does not isolate the contribution of each change.
How to read the result
The overview says three campaigns, while the screenshot has four HWM rows. We do not select three rows or combine unlike sends to manufacture a reconciliation.
Claims about the provider’s legal or regulatory status have not been independently verified here.
These are agency-published observations. The sources do not disclose attribution settings, margins, concurrent promotions or a controlled estimate of incremental sales.
Campaign count differs by source
Period
From the original case study
Sources and measurement
| Source measure | Reported value | Reading context |
|---|---|---|
| Original overview | $12K+ from three campaigns | The overview’s campaign count is retained as a source claim; the dollar sign does not identify an ISO code. |
| Campaign screenshot | Four HWM rows dated August 3, 6, 13 and 20, 2024 | Displayed revenue: $1,564.19; $4,362.32; $4,425.03; $3,320.34. |
| Client/HWM comparison | Different sends and recipient groups | The screenshot is not a controlled test with matched dates and audiences. |
The overview says three campaigns, while the screenshot has four HWM rows. We do not select three rows or combine unlike sends to manufacture a reconciliation.
Claims about the provider’s legal or regulatory status have not been independently verified here.
These are agency-published observations. The sources do not disclose attribution settings, margins, concurrent promotions or a controlled estimate of incremental sales.
For a wider comparison, see how to read agency metrics and the agency evaluation worksheet.